Website design & development
Graphic design for print
Digital Media
Marketing & Advertising
Search Engine Optimisation
(SEO) & Online Advertising
Graphic design for print
Digital Media
Marketing & Advertising
Search Engine Optimisation
(SEO) & Online Advertising
Having identified what a brief is and why it is necessary, the next point is to ensure that all of the essentials are included.
Here is a list of the most important information to be included within the brief:
Avoiding scope creep.
The single most compelling reason why it is essential that 0.6 on the list of ‘Essentials Elements’ MUST be addressed in advance of production starting is so that we can all steer clear of the dreaded ‘scope creep’.
Unless there is a properly structured schedule that covers the agreed production for the agreed budget, there will always be the potential for the project to, quite literally, ‘creep’ out of its projected time line and aportioned budget.
